A creative leadership

Coaching

Studio

for multidisciplinary women.

Built by Tori Lazar

I help women turn adversity into a springboard for personal growth, business innovation, and better leadership. Together, we’re changing the face of leadership and crafting a more harmonious way to work and live.

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I give my clients the knowledge & tools to:

Build confidence to take risks, advocate for themselves, and make authentic decisions that reflect their core values, lived experiences, and independent thoughts

Unlearn bad habits, reevaluate their perceptions of failure, work/life balance, success, and ambition, and redesign their lifestyles accordingly

Use creative problem-solving approaches to realize innovative solutions amidst identity and organizational crises, cultural and technological shifts, or economic and market uncertainties

Honor their story, identify their differentiating qualities, and lead with vulnerability to establish trust, boundaries, and connections at work

Foster clarity of purpose, meaning, and impact for themselves and their teams, and develop systems to effectively scale their vision

Establish an authentic leadership presence and systems for team communication, creativity, and collaboration that foster the power of “we,” not “I,” to build an equitable and resilient culture

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"If you’re lucky enough to work with Tori, you quickly realize she is genuinely a game changer that makes a difference in your business. Tori doesn’t just give you tools, she gives you ways of thinking that stick, and that's part of her superpower. Beyond her strategic brain that is BRILLIANT, she’s an absolute ray of sunshine to work with and know on a personal level. She's smart, thoughtful and ridiculously good at what she does. After the project wrapped up she continued to deliver value! If you’re a woman navigating leadership in a high-pressure industry, I couldn’t recommend her more highly. Tori is someone you want in your corner cheering for you."

Doone Roisin
"Tori is the ultimate collaborator and embodies so much of what's missing from the coaching space today. She creates space for you to show up as your full self, leads with empathy & vulnerability, and doesn't shy away from holding herself and others accountable. Her superpowers are helping you clarify your vision and providing the support you need as you navigate the challenges of building your own thing from ideation to marketing to leadership. For any solopreneuer, Tori is who you want in your corner."

Olivia Owens
"Tori brings equal parts warmth and strategic insight to her coaching sessions, a balance that is difficult to get right. She engages in deep discovery about you, your habits, beliefs, and aspirations. She helps you create forward motion and ensures that you are consciously choosing your next step forward.This is so important for high-achieving women who have spent so long being goal-oriented that they've skipped over the work it takes to be mission-oriented. These types of women can be met with advice to dull their ambition or reconsider their relationship with work, but Tori addresses this work in a way that makes high achievers feel more empowered. She helps guide you from the "why" to the "how" and every step in between."

Samyutha Reddy
"YummyColours has worked with Tori on several projects. From day one, we admired the thorough approach Tori brings to the subject, the deep research, and the wide understanding of the brand's objectives and directions. She’s also a confident presenter, outlining the work in a very clear and engaging way.The most important point, I think, is this: Tori is a fantastic human being. She is so easy to work with, a true sparring partner where feedback is taken and given to improve the work at hand. Lighthearted when needed, but when necessary, Tori approaches each project with a true and deep sense of inclusion (gender, race, and physical abilities) and critical thinking to challenge the status quo. A true partner.”

Diego Marini
“Tori is an absolute star!! Blending her creativity with solid business sense, she has this incredible way of shifting how to think and approach your work and career. She reignited a spark in me that I legit thought was gone for good. Working with her will be a game changer.”

Jess Catorc
“I don’t want to come off as dramatic but working with Tori has changed my life. The care, intention, and expertise she shows up with for each coaching session is always met with delight. She challenges me where I need it most and offers a unique coaching style that fits well with my creative path. I’ve recommended Tori to anyone who I feel needs support from someone with fresh eyes and lived experiences. Kudos to you Tori and thank you.”

Elyse Fox
“Tori is a bright shining light and I'm so grateful to have crossed paths and worked with her. Her insight, worksheets, and approach to navigating a modern career (and life) were impactful in more ways than one. Would highly recommend working with Tori if you need someone to push you to think differently and help you redefine your path.”

Arpita Mehta
"Tori is a dream collaborator. She's strategically savvy and able to see around corners and make recommendations that are based in data as well as years of marketing and founder experience. She's empathetic, compassionate and a true champion of the people and companies she believes in. I've learned a lot from her and hope to take many of her insights, approaches and values with me on my professional journey. Would partner with her again in a heartbeat!"

Liz Guber
"I had the pleasure of working with Tori on a handful of projects for Kitty and Vibe. Tori has unparalleled expertise in community-building, story-telling, and executing against a vision. She leads with care, honesty, and excellence that establishes a working relationship built on the utmost trust. There's no hype person better than Tori - keep her in your corner, your heart will be full and she'll help you unlock a new level of confidence."

Cameron Armstrong
"Tori is truly one of a kind. I have never met a more tenacious, driven, kind, thoughtful, and strategic entrepreneur as her, and she embodies what it means to be both your own cheerleader- while also rooting for others. We've worked together during the production of a live activation for a brand event, and it was then that I realized how professional and meticulous Tori is with whatever project she's handling. Since then, Tori and I have continued championing each others' work, and I'm beyond excited to see what else she will inevitably accomplish as she grows in her industry and beyond. I highly recommend Tori for her ability to get things done with efficiency, open communication, while radiating positivity."

Priscilla Agyeman
"Tori is one of the most talented people I have had the pleasure of working for and with. She is wise beyond her years and incredibly good at what she does. She always has her finger on the pulse and knows how to build a loyal following and community. But, most importantly, she knows how to build and manage a team."

Madison Brill
"Tori has been a true blessing to my business development, strategy and leadership skills. Through her clear and effective advisement, I have been able to shift my mindset in how I approach brand partnerships, brand growth and long term vision."

Shydeia Caldwell
"Tori has allowed me to tap into a state of expansion and growth for my company and brand that I could not have navigated solo. She took all of the hard work and recognition I brought to the table and leveraged me into a place where I'm truly working smarter, and business is growing at an incredible pace. 10/10 would recommend."

Lani Halliday